Email For The Small Business Owner

Today I start a multi-part series geared towards helping small business owners get the most out of their email. We’ll look at tips and techniques you can use to master your email instead of being crippled by it.

The small business owner who cannot master email is jeopardizing his livelihood. If you have more than one employee (you) and more than one customer then mastering your email is a skill you cannot go without.

My focus is on the small business owner but these techniques can be applied by all.

What Email Is. What It Is Not

Email is a universal tool loved and hated by many. It is a single purpose tool repurposed in a myriad of ways; not all of them good.

Get Organized and Get Empty

I’ll move on to getting and keeping your email organized and your inbox empty. What good is a tool if it’s too unwieldy to use?

Master Those Email Ninja Skills

Next I’ll share with you specific tips and tricks I’ve learned over the years so email is an asset, not a liability. Small business owners in particular can use these tips to not only help master email but promote their business.

Resources From People Smarter Than Me

Lastly, there are a lot of brilliant people who have written extensively on these topics. I will include a list of additional resources at the end of the series.

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